Contains PDF journal articles for this department http://ir.tum.ac.ke/handle/123456789/17313 2026-06-13T18:44:33Z 2026-06-13T18:44:33Z Ratanya, Scholastica Nkirote Mukulu, Prof. Elegwa Sakwa, Prof. Maurice http://ir.tum.ac.ke/handle/123456789/17603 2024-05-29T00:00:41Z 2019-01-01T00:00:00Z

PERCEPTIONS AS AN ANTECEDENT OF WOMEN LEADERSHIP PERFORMANCE IN PARASTATALS IN KENYA Ratanya, Scholastica Nkirote; Mukulu, Prof. Elegwa; Sakwa, Prof. Maurice Women leadership has been of great interest to researchers in Africa and the entire world today. This is why there have been certain requisites that influence women leadership performance. This has contributed to the intense debate on their representation and performance in top leadership positions in parastatals in Kenya. It is due to the backdrop of this information that scholars are increasingly showing an interest in women leadership in the world today and Kenya is no exception. Previous studies have not identified a significant link between antecedents of women leadership performance in parastatals hence, this study sought to fill this knowledge gap. he study was guided by the general objective of the study which was to determine the effects of perceptions as an antecedent of women leadership performance in parastatals in Kenya. Two theories formed well-grounded premises significant for this study: Role Congruity theory and Transformational theory. Positivism philosophy was adopted. Descriptive research design was used and solely focused on the total population of 147, parastatals in Kenya. Simple random sampling and convenience sampling were used to get a sample size of 214 women leaders from 107 parastatals. The study used a structured questionnaire as the main data collection tool. A pilot study was carried out to test the data collection instrument to check for its reliability and validity for the study. A total of 132 questionnaires were received translating to a 61.68%. Both descriptive and inferential statistics used to analyse the data. Multi and linear regression models were used in explaining the effects of perceptions as an antecedent of women leadership performance in Parastatals in Kenya. Findings revealed that there was a weak but significant correlation between perceptions and leadership performance. The study concluded that there was abandonment of some cultural roles that impeded women from ascending to leadership positions in their places of work. The study recommends that reinforcing the complaint mechanisms are actions that could be employed to address past discrimination. The study further recommends that men should also be involved in women matters and help them address their work place challenges that prevent them from accessing leadership positions.

2019-01-01T00:00:00Z Tsuma, Florence Mberia, Prof. Hellen Muchunku, Prof. Idah http://ir.tum.ac.ke/handle/123456789/17593 2024-05-28T00:00:49Z 2024-01-01T00:00:00Z

To Say or Not To Say: The Influence of Interpersonal Communication Message Structure on Child Nutrition Promotion Tsuma, Florence; Mberia, Prof. Hellen; Muchunku, Prof. Idah Purpose: This study analyzed the influence of Interpersonal Communication (IPC) message structure in thepromotion child nutrition. The study which was guided by the Health Belief Model (HBM) and employed the mixed methods research design. Methodology: A sample of 10 Health Professionals (HPs) drawn from PublicHealthcare facilities and 247 residents with children aged 5 years and below was drawn from Ganze Constituency in Kilifi County. Data was collected through questionnaires and interviews. Quantitative data was analyzed using descriptive and inferential statistics while thematic analysis was used to analyze qualitative data. Findings: The study found that incorporation of the 7Cs of effective communication was vital in Health Communication and Behaviour Change Communication specifically from a child nutrition perspective, with the strongest effect achieved through messages that were both concrete and coherent. Additionally, the ethos appeal proved to be the most powerful appeal in child nutrition communication. Unique Contribution to Theory, Practice and Policy: The study recommends that communicators should ensure child nutrition messages are packaged in line with the 7Cs of effective communication. It also recommends for audience analysis research prior to the dissemination of CNI messages to ensure messages are structured using the appropriate tone, stylistic devices and persuasion appeals. https://doi.org/10.47604/ijcpr.2394

2024-01-01T00:00:00Z Tsuma, Florence Mberia, Prof. Hellen Muchunku, Prof. Idah http://ir.tum.ac.ke/handle/123456789/17591 2024-05-28T00:00:46Z 2024-01-01T00:00:00Z

The Influence of Interpersonal Communication Participants on Child Nutrition Promotion in Kilifi County, Kenya Tsuma, Florence; Mberia, Prof. Hellen; Muchunku, Prof. Idah Purpose: This study analyzed the influence of Interpersonal Communication participants in the promotion of child nutrition in Kilifi County, Kenya. Materials and Methods: The study which was guided by the Social Penetration Theory and employed the mixed methods research design. A sample of 10 Health Professionals drawn from Public Healthcare facilities and 247 residents with children aged 5 years and below was drawn from Ganze Constituency in Kilifi County. Data was collected through questionnaires and interviews. Quantitative data was analyzed using descriptive and inferential statistics while thematic analysis was used to analyze qualitative data. Data was presented in tabular form. Findings: The study found that multiple sources of child nutrition information existed and influenced the nutrition of a child in different degrees. Such sources included Health Professionals, Family members, Male care givers, opinion leaders and peers. Among these sources Health professionals were identified as the most preferred source of child nutrition information. Additionally, findings indicated that Interpersonal Communication participants largely contributed to the promotion of complementary feeding and an understanding of the effects of malnutrition. Implications to Theory, Practice and Policy: This study recommends that mechanisms should be put in place to monitor and evaluate messages emanating from informal sources of child nutrition information in order to negate any false narratives that can counter strides made in the promotion of child nutrition emanating from such sources. This study also recommends that Health Professionals should invest in developing a positive relationship with patients so as to increase the depth and breadth of child nutrition information they can provide. https://doi.org/10.47672/ajc.1899

2024-01-01T00:00:00Z Tsuma, Florence Mberia, Prof. Hellen Muchunku, Dr. Idah http://ir.tum.ac.ke/handle/123456789/17590 2024-05-28T00:00:36Z 2018-06-01T00:00:00Z

An assessment of the role of Interpersonal Communication Participants in child nutrition promotion in Kenya. Tsuma, Florence; Mberia, Prof. Hellen; Muchunku, Dr. Idah Child malnutrition is a global health crisis whose origin can be attributed to the culture and level of interaction between interpersonal communication participants. In Kenya as in many African countries whose communities tend to be patriarchal, women and children get the raw end of the deal when it comes to food distribution; feeding on smaller food portions and less nutritious foods thereby contributing to child malnutrition and maternal malnutrition which directly contributes to child malnutrition. Behavior change is not an automatic process and therefore interpersonal communication participants have to put in time in building a relationship with each other so as to develop respect and trust. It is only through increased interaction, that the cultural walls that anchor child malnutrition come down. DOI: 10.29322/IJSRP.8.6.2018.p7810

2018-06-01T00:00:00Z